Under general supervision, the Marketing Manager will help grow the number of CFP® professionals by targeting career changers, undergraduates, and college-bound students to choose financial planning as an attractive career and/or college degree program. Reporting to the Director of Marketing, this highly skilled and experienced Marketing Manager will drive the company's new marketing initiatives to ensure targeted KPIs are met. The ideal candidate will be a data-driven marketer with a proven track record of creating successful marketing campaigns for students that achieve strategic objectives.   Essential Functions Develop and implement marketing plans tailored to high school and college students, incorporating platforms and chan