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Director of Member Engagement and Marketing
Convenience Distribution Association (CDA)
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Director of Member Engagement and Marketing

Convenience Distribution Association (CDA)

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Details
Posted:
March 16, 2021
Location:
Remote
Type:
Full Time - Experienced
Categories:
Marketing, Membership, Sales

Convenience Distribution Association (CDA) seeks an organized, self-starting, motivated person who excels at member engagement, outreach, and communications for the Director of Member Engagement and Marketing. This position optimizes sales and participation of member events, programs, products, and services, and assists the Publisher of the quarterly magazine. The Director of Member Engagement and Marketing will build, develop and maintain relationships with members and key stakeholders to ensure we effectively leverage insights and understand the needs of our members and the industry.

 

CDA is a national trade association working on behalf of convenience products distributors that serve a variety of small retail formats. Association members include leading convenience products distributors, manufacturers, brokers and others allied to the industry.

 

Responsibilities include, but are not limited to:

 

Sales

  • Membership
  • Convenience Distribution Marketplace (CDM) event
    • Exhibitors, sponsorships and attendee registration
  • Convenience Distribution Business Exchange (CDBX) event
    • Supplier and distributor registration and sponsorship
  • Advertising in CDA print and digital published products
  • Other sales as opportunities develop

 

Marketing and Communications

  • CDM and CDBX (exhibits, converted meeting rooms/suites for suppliers, sponsorships and attendees)
  • Membership engagement
  • Magazine and published products that includes a weekly e-news (print and digital) that includes significant proofing and editing

 

Administration

  • Management of quarterly magazine, weekly enews, website, etc. (including advertising sales, timelines and budgets)
  • Registration for CDM and CDBX (currently using ExpoTracker)
  • CDBX Meeting Software (currently using MeetMax)
  • Budget development for CDM and CDBX
  • CDBX and CDM logistics for suppliers, exhibitors, sponsors and registration process
  • Business Programs (affinity, etc.)

 

Position Requirements:

  • A positive attitude; team player with the ability to work independently as well as collaboratively
  • Excellent written and verbal communication skills, computer skills and interpersonal skills; with the ability to work effectively with a wide range of individuals
  • Extremely well organized, goal oriented and a very high attention to detail
  • Experience managing an association’s membership and business development opportunities; adept at making a sales pitch and recruiting new member companies
  • Excellent knowledge of marketing and high-quality customer service with the ability to nurture ongoing relationships with members to ensure solid retention each year
  • Proficient in Microsoft Office and be able to learn the organization’s database system and marketing tools
  • Communications experience (print and digital)
  • Demonstrated experience managing multiple diverse projects simultaneously
  • A high degree of responsibility, initiative and professionalism
  • At least five years of experience with trade associations preferred but not required
  • Some travel required
  • Education: four-year degree

 

Virtual/telework environment with office located in Reston, VA.  Competitive full-time salary commensurate with education and experience. Health, dental and 401(K) benefits.

 

To apply, please send a cover letter, resume, salary requirements and 2-3 references to angies@cdaweb.net.

NOTES:
Telecommuting is allowed.
About Convenience Distribution Association (CDA)
The Convenience Distribution Association (CDA) is the trade organization working on behalf of convenience products distributors in the United States. Its distributor members represent more than $102 billion in U.S convenience product sales, serving a wide variety of small retail formats. Associate members include leading convenience product manufacturers, brokers, retailers, suppliers and others allied to the industry.
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