The American Association of Endodontists (AAE) is dedicated to the excellence in the art and science of endodontics and to the highest standard of patient care. The Association inspires its members to pursue professional advancement and personal fulfillment through education, research, advocacy, leadership, communication, and service.
The AAE is currently seeking an Integrated Marketing Specialist to join our team. This is a key role that assists in the development and implementation of integrated marketing plans for association meetings, events, and education, including creating and updating marketing collateral.
Assists in developing and executing strategic marketing plans, promotions, and campaigns for AAE meetings, events and educational product lines.
Creates marketing collateral, web pages, brochures, presentations, social media, and other projects as needed.
Coordinates messaging, action items, timelines, and budgets to ensure consistency, integration, and efficiency.
Implements segmentation strategies and targeting practices in order achieve optimal campaign results.
Refines segmentation criteria to improve effectiveness of strategies and reach business goals.
Manages marketing campaigns using appropriate software.
Extracts and manages appropriate distribution lists for print, email, and other campaigns.
Drives continuous enhancements of customer database functionality and content where they impact marketing campaigns.
Collects and analyzes behavioral and demographic data about current and prospective AAE customers. Interprets marketing response and financial data to assess success of marketing efforts.
What we seek:
Bachelor’s degree in related field preferred.
Minimum of three to four years of related experience required.
Experience developing and managing marketing projects.
Experience working with website content management systems.
Experience working with blast email software.
Marketing experience with non-profit organizations preferred.
Strong ability to communicate and write for various audiences and purposes.
Creative capacity to direct communication design.
Proficiency with HTML code and image editors.
Proficiency in Microsoft Office required.
About American Association of Endodontists
Headquartered in Chicago, the American Association of Endodontists represents more than 8,000 members worldwide. Endodontists are dentists with special training in diagnosing and treating oral and facial pain and problems associated with the inside of the tooth. Endodontics is one of nine dental specialties formally recognized by the American Dental Association.